Yumble, a meal delivery service tailored for children, gained significant attention after its appearance on the television show “Shark Tank.” Founded by Joanna and David Parker, the company aimed to simplify mealtime for parents by providing nutritious, ready-to-eat meals for kids.
In 2018, she entered the “Shark Tank” seeking a $500,000 investment for 4% equity, implying a valuation of approximately $12.5 million. During the pitch, guest Shark Bethenny Frankel offered $500,000 for 6% equity, suggesting a valuation around $8.3 million.
Personal Details
| Detail | Information |
|---|---|
| Founders | Joanna and David Parker |
| Founded | 2017 |
| Industry | Meal Delivery Service |
| Target Market | Children’s Nutrition |
| Shark Tank Appearance | 2018 (Season 10) |
| Initial Valuation | Approximately $12.5 million |
| Investment Sought | $500,000 for 4% equity |
| Deal Offered | $500,000 for 6% equity by Bethenny Frankel (deal did not finalize) |
| Subsequent Funding | Raised $8.5 million in September 2018; later secured $12.5 million in venture funding |
| Status as of 2025 | Ceased operations in February 2025 |
Journey Post-“Shark Tank”
Funding and Growth
After the “Shark Tank” appearance, the deal with Bethenny Frankel did not materialize. However, Yumble secured $8.5 million in funding in September 2018 and later raised an additional $12.5 million in venture capital. This capital infusion facilitated the company’s expansion, enabling it to serve customers across multiple states and broaden its product offerings.
Acquisition and Rebranding
In December 2022, Yumble ceased operations and was acquired by Dibz Kidz, a company offering similar services. The acquisition aimed to continue operations under the Yumble brand, focusing on providing shelf-stable, ready-to-eat school lunches.
Closure
Despite efforts to revitalize the brand, Yumble announced in February 2025 that it would cease operations. The decision was attributed to challenges in maintaining the brand’s viability in a competitive market.
Estimating Yumble’s Net Worth
Determining the exact net worth of a privately held company like Yumble is challenging due to the lack of publicly available financial data. However, based on funding rounds and estimated growth rates, some sources approximated Yumble’s net worth to be around $12.21 million as of 2025.
Conclusion
Yumble’s trajectory from a promising startup to its eventual closure highlights the challenges faced by companies in the competitive meal delivery industry. While initial valuations and funding rounds indicated significant potential, market dynamics and operational hurdles ultimately influenced the company’s fate.